Sales LEADERSHIP & PERFORMANCE Coaching

A man sitting on outdoor steps, smiling, wearing a blazer, blue shirt, black pants, gray boots, with a brown notebook nearby.

Most sales coaches hung up their quota years ago. I'm a VP of Sales at a Fortune 1000 company—leading teams, closing deals, and navigating the same pressure you face. Not last year. Right now.

Let's Talk

What Path Are You On?

Looking for Your Next Role

You're great at what you do, but you're stuck—wrong company, recent RIF, or ready to move up.

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Leading a Sales Team

You're managing AEs, managers, or SDRs, and need to get your team performing without doing their job for them.

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For Sales Leaders

Three climbers in winter gear traverse snow-covered terrain toward a rugged, snow-capped mountain peak in a grayscale image.

You Were Hired to Lead. Instead, You're Drowning.

You crushed your number as an AE. So they promoted you.

Now you're jumping into your reps' deals because you don't trust them to close. You're rebuilding forecasts on Sundays. You're avoiding hard conversations with underperformers. And your VP is asking why the team isn't hitting the number.

Here's the truth: being great at sales doesn't make you great at leading sales.

You weren't trained for this. And most coaching is either from retired reps teaching 2015 playbooks, or HR consultants who've never carried quota.

What We’ll Build Together

1. Real Accountability Systems
Stop hoping your team will figure it out. Learn how to set clear expectations, track what matters, and have conversations that move performance.

2. Coaching vs. Doing
Your job is to build closers, not close for them. I'll help you stop jumping into deals and start coaching reps to win their own.

3. Forecast Accuracy
Build pipeline discipline and call accuracy that makes you credible with your VP and your team.

4. Hiring and Firing with Confidence
Interview for the right traits, onboard with structure, and remove underperformers before they poison your culture.

5. Time and Energy Management
You can't lead if you're burned out. We'll build systems so you have time to think, coach, and actually lead.

Real Results from Real Leaders

  • JT Seelman

    JT Seelman - Senior Manager, Crowdstrike

    “Working with Thom helped me gain clarity, sharpen my mindset, and build the confidence to step back into my calling. I came away from each conversation with a clear sense of direction and renewed motivation."

  • Jaching Huang - Regional Sales Leader, Cisco

    "Truly transformative for my career—I'm loving my job again! Thom's impact has been tangible: multiple promotions, stronger leadership presence, and the strategic mindset to thrive in complex environments."

  • Chris McDonald - Sales Director, Myriad Genetics

    "The accountability tool Thom helped me create forced B and C players to work proactively vs. reactively. It brought clarity to what's hindering underperformance. A great addition to my leadership tool belt."

For Sales Professionals

Silhouetted climber rappelling between two cliffs with cloudy sky in background.

You're Great at What You Do. But You're Stuck.

Maybe you're at the wrong company—misaligned values, toxic culture, or a product you don't believe in.

Maybe you got caught in a RIF and you're scrambling to figure out what's next.

Maybe you've been passed over for a promotion you deserved, and this company doesn't see your potential.

You know you need to make a move. But desperation shows in interviews. And you can't afford to make the wrong choice again.

What We’ll Build Together

I'll help you navigate career transitions with strategy—not career-coach platitudes. We'll position you effectively, prepare you to interview with confidence, and help you land opportunities that align with your goals, not just the first offer that comes along.

Sales Professionals I’ve Helped

  • Toni Spinuzzi

    Toni Spinuzzi - Strategic Account Executive, Rubrik

    "I always leave our conversations with a new, positive perspective. Your strategies for growing my career lead me down a path of self-reflection. If I had to use two adjectives: Authentic and Ambitious."

  • Derrick Banas - Senior Account Executive, Monday.com

    "Thom helped me communicate more effectively, see blind spots, and show up with greater clarity and confidence. I'm a stronger collaborator and a better performer because of him."

A man in a gray blazer and blue button-up shirt leaning against a stone wall outdoors, smiling.

Why I’m Different

I'm doing the job right now. I'm a VP of Sales at a Fortune 1000 company, carrying quota, leading teams, and navigating the same AI disruption, pipeline pressure, and forecast scrutiny you face.

I've been doing this for 25 years. I've led teams for over a decade and I'm professionally trained—certified by the International Coaching Federation (ICF) and holding Executive and Career Coaching certifications from University of Kansas.

I coach from experience, not theory. Most coaches tell you what worked for them. I help you find what works for you.

Ready for Real Results?

I offer coaching engagements designed around your goals—not hourly sessions that nickel-and-dime you. We'll work together to build the accountability systems, leadership skills, and confidence you need to start winning.

Not ready for a full coaching package? Start with a focused one-session experience like the Leadership Impact Session or Career Transition Jumpstart.

Book directly here →

Schedule a free consultation with me